My name is Matija, and I am a professional graphic designer and illustrator with Master's in the Applied Arts.
I have over 12 years of experience, and I am responsible, committed, and passionate about design. Besides being imaginative and open-minded, I am detail-oriented and reliable, and will bring you high-quality results.
To gain an understanding of the brand's personality and establish an appropriate creative direction, information is required regarding the brand, its target audience, and competitors. This data is gathered through a brand questionnaire and utilized as guidance throughout the creative process.
After identifying the primary objectives of the brand, an authentic and inspiring mood board is prepared. This board includes real-life examples that effectively depict the brand's personality and align with the brand's vision. From this presentation or inspiration board, preferred examples are chosen to serve as the creative direction for the design deliverables.
Throughout the design phase, a comprehensive design presentation is sent which features the project deliverables within a relevant context. Any necessary revisions are made until the designs meet (and exceed!) your expectations.
Upon approval of the final design concept, all editable files and materials within the project scope are delivered. Additionally, instructions are provided on how to maintain a consistent brand image using the brand guidelines manual.
Main Logo & Secondary Logos
Color Palette
Typography/Font System
Brand Graphics/Collaterals
Brand Book Guidelines
Timeline: 1-3 weeks
Primary Packaging
Secondary Packaging
Product Mockups
Printing Guidelines
Source/Editable Files
Timeline: 2-5 weeks
Project & Content Strategy
Wireframing
UI/UX Design
Website Development
E-commerce Setup
Timeline: 2-5 weeks for design and 2-5 weeks for development
Main Book cover design + Illustration
Typography title design
RealLife Product Mockups
Printing Guidelines
Source/Editable Files
Timeline: 2-4 weeks